The Pulse: Biden’s First 100 Days in Presidency

The Pulse of the American Consumer is focused on continued insight into consumer sentiments for businesses across all industries.

 

Consumers weigh in on Biden’s first 100 days in office, including sentiments on various policies, what they think the administration has done well and concerns they have. In order for businesses to have the most success connecting with their consumers, they have to understand them – what they are interested in, what they need, and how they feel.

At ENGINE, we have the real-time pulse of the consumer, today, and always. Throughout 2021, we will be offering weekly insights through identifying important data points and trends from the voice of the consumer.

 

KEY FINDINGS AS OF May 2, 2021:

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If you would like more information on ENGINE CARAVAN surveys, contact us below:

At ENGINE, we will be keeping up with the pulse of the consumer throughout 2021, and are regularly running our CARAVAN surveys on current social issues. Contact us at caravaninfo@enginegroup.com for more information or for the full CARAVAN survey findings.

This Online CARAVAN® omnibus surveys were conducted on January 8-10, January 15-17, January 22-24, January 29-31, February 5-7, February 12-14,  February 19-21, February 26-28, March 5-7, March 12-14, March 19-21, March 26-28, April 2-4, April 9-11, April 16-18, April 23-25, and April 30-May 2, 2021.  Approximately 1,000 adults selected from opt-in panels were surveyed. The results are also weighted to U.S. Census data to be demographically representative.

Written by the CARAVAN team at ENGINE Insights.

The Pulse of the American Consumer

Current Events:

How concerned are you currently about these issues?

  • Your basic rights of freedom, expression and liberty as a U.S. citizen are increasingly being taken away
    • Total Concerned: 67%
    • Very Concerned: 39%
  • Contracting the Coronavirus
    • Total Concerned: 61%
    • Very Concerned: 31%
      • [61% is a new yearly low for concern of contracting COVID-19.]
  • Not being able to reach a high enough overall immunity level in the U.S. due to ongoing hesitancy/refusal to receive the vaccine
    • Total Concerned: 66% (-7%)
    • Very Concerned: 31% (+9%)
      • [This sentiment is far higher among those who have already received/plan to get the vaccine (73%) vs. those who don’t (38%)]
  • Your general lifestyle being disrupted by new policy decisions made by the Biden/Harris administration
    • Total Concerned: 56%
    • Very Concerned: 31%

Below are several topics that have been discussed and debated a lot recently. To what extent do you agree or disagree with each statement related to them?

  • Improving/updating infrastructure is crucial to the future of the U.S., and corporate taxes should be increased to help fund it
    • Strongly/Somewhat Agree: 75%
    • Strongly Agree: 36%
  • The minimum wage in the U.S. should be increased to $15 an hour
    • Strongly/Somewhat Agree: 70%
    • Strongly Agree: 42%
  • Once you are fully vaccinated against COVID-19, there should no longer be a need to wear a mask/face covering in an outdoors setting
    • Strongly/Somewhat Agree: 66%
      • [+7% Change since last week]
    • Strongly Agree: 36%
  • Once you are fully vaccinated against COVID-19, there should no longer be a need to wear a mask/face covering in an indoors setting
    • Strongly/Somewhat Agree: 50%
    • Strongly Agree: 25%
  • All schools in the U.S. should be open now for in-person student instruction
    • Strongly/Somewhat Agree: 63%
    • Strongly Agree: 30%

AN UPDATE ON CONSUMER CONFIDENCE

This week, the CDC announced new guidelines for wearing masks in outdoor settings. 57% of U.S. Adults feel these new guidelines increase their level of comfort to resume activities without wearing a mask. Comparatively, 69% of vaccinated respondents feel these new guidelines increase their comfort level.

At what capacity level would YOU feel comfortable attending each of these types of venues today? [*Comparisons are being made against data collected 4 weeks ago, between April 2nd-4th, 2021*]

  • 55% (+7% change) An outdoor arena, such as a baseball, football or soccer stadium
  • 50% (+7% change) An indoor restaurant/bar/club
  • 46% (+6% change) An indoor recreational space, such as an arcade or bowling alley
  • 45% (+7% change) An INDOOR arena, such as those used for basketball, hockey, or concert
  • 43% (+4% change) A movie theater
  • 42% (+5% change) A smaller indoor theater, such as those used for plays or comedy shows

Biden’s First 100 Days in Review

*Data collected April 28-30

57% of U.S. Adults approve of the job the Biden/Harris administration is doing 100 days into the Presidency. (86% among Democrats, 25% among Republicans)

There is varied approval of the Biden/Harris administration in the first 100 days by key issues

  • 60% Handling of the COVID-19 pandemic
    • 82% from Democrats
    • 34% from Republicans
  • 51% The economy
    • 74% from Democrats
    • 23% from Republicans
  • 49% The environment
    • 73% from Democrats
    • 20% from Republicans
  • 48% Matters related to racial equality
    • 73% from Democrats
    • 22% from Republicans
  • 47% Uniting the country/fostering a spirit of cooperation among U.S. citizens
    • 69% from Democrats
    • 23% from Republicans
  • 47% Job creation
    • 71% from Democrats
    • 21% from Republicans
  • 45% Working with Congress
    • 67% from Democrats
    • 20% from Republicans
  • 40% Foreign relations
    • 64% from Democrats
    • 14% from Republicans
  • 37% Matters related to immigration/border security
    • 57% from Democrats
    • 15% from Republicans

Agreement level on topics that have been discussed and debated during the first 100 days of the Biden presidency:

  • 84% Improving infrastructure is crucial to the future of the U.S.
    • 89% from Democrats
    • 79% from Republicans
  • 78% Too much attention is being given to cultural issues, rather than important legislation
    • 77% from Democrats
    • 88% from Republicans
  • 72% The U.S. is so divided that it will be difficult for President Biden to overcome
    • 69% from Democrats
    • 80% from Republicans
  • 63% Important legislation will never get passed through the Senate without eliminating the filibuster
    • 73% from Democrats
    • 54% from Republicans
  • 46% President Biden’s agenda is too progressive
    • 34% from Democrats
    • 65% from Republicans
  • 37% President Biden’s agenda is not progressive enough
    • 37% from Democrats
    • 36% from Republicans

Concern about issues facing the Biden/Harris Administration going forward:

  • 83% Future threats of violent events in the U.S. caused by domestic terrorists
    • 86% from Democrats
    • 82% from Republicans
  • 82% Incidents involving civilians and police officers
    • 87% from Democrats
    • 75% from Republicans
  • 77% Managing diplomatic relations with countries such as China and Russia
    • 76% from Democrats
    • 84% from Republicans
  • 74% Protecting all American citizens’ right to vote
    • 80% from Democrats
    • 70% from Republicans
  • 74% Matters related to gun safety
    • 84% from Democrats
    • 61% from Republicans
  • 73% New legislation being stalled due to the split in the Senate
    • 80% from Democrats
    • 64% from Republicans
  • 73% Elected officials that have been linked to supporting conspiracy theories
    • 81% from Democrats
    • 65% from Republicans
  • 64% Potential risk to national security as a result of the U.S. withdrawing troops from Afghanistan
    • 62% from Democrats
    • 71% from Republicans
  • 62% The impression that the U.S. is becoming more of a socialist nation/moving too far left
    • 46% from Democrats
    • 83% from Republicans

99% of U.S. Adults consider some part of Biden’s infrastructure legislation important. Key components include:

  • 91% Roads and bridges
    • 94% from Democrats
    • 89% from Republicans
  • 90% Providing additional home care for elderly citizens
    • 94% from Democrats
    • 85% from Republicans
  • 89% Invest in training U.S. workers for jobs of the future
    • 94% from Democrats
    • 81% from Republicans
  • 88% Replacing/repairing water pipes
    • 91% from Democrats
    • 85% from Republicans
  • 87% Airports, waterways, railway systems
    • 92% from Democrats
    • 83% from Republicans
  • 87% Affordable housing construction
    • 93% from Democrats
    • 77% from Republicans
  • 86% Renewing/updating electrical grids
    • 91% from Democrats
    • 82% from Republicans
  • 81% Building new public schools
    • 88% from Democrats
    • 71% from Republicans
  • 81% Broadband internet access for everyone
    • 89% from Democrats
    • 69% from Republicans
  • 61% Creating new charging stations for electric cars
    • 75% from Democrats
    • 44% from Republicans

 

Dig deeper with the ENGINE Insights COVID Dashboard

The ENGINE COVID-19 dashboard delivers an easy-to-use, self-serve platform providing access to all of our COVID-19 tracking data including industry specific deep-dives and online behavioral data. This tool puts ENGINE’s data in your hands to uncover meaningful insights to your specific business questions.