COVID-19 Insights

keeping the pulse of the consumer and covid-19
updated weekly

The business impact of COVID-19 has been seen across all industries. It is vital that businesses connect and understand their consumers – what they are going through, what they need, and how they feel.

consumer trends

the pulse of the consumer

At ENGINE, we have the real-time pulse of the consumer, today, and always. Throughout this pandemic we will be offering weekly insights from identifying important data points and trends from the voice of the consumer.

 

>> See our latest infographic

To see the entirety of our research, including previous infographics, visit the COVID-19 tab on our News page.

 

GLOBAL POV: COVID-19

>> A Global View

 

 

industry focus

FINANCIAL SERVICES, CONSUMER TECH, RETAIL, TRAVEL & TOURISM

FINANCIAL SERVICES

Are we paying the COVID price? As our economy suffers, we look at how financial services can prepare.

>> CONSUMER FINANCES & COVID-19 INFOGRAPHIC

>> COVID-19 SETS THE STAGE FOR LONG-TERM FINANCIAL PLANNING


CONSUMER TECHNOLOGY

Record numbers or screen overload? Technology thrives as the world prepares for the COVID era.

>> CONSUMER TECH & COVID-19 INFOGRAPHIC

>> ClickZ: PEOPLE PREFER COVID-19 SENSITIVE ADS

RETAIL

As stores close their doors, does online shopping succeed? Consumers’ behaviors and anticipations for retail moving forward.

>> ENGINE INSIGHTS MOTHER’S DAY SURVEY


TRAVEL & TOURISM

Turbulent times for travel & tourism? How COVID 19 has derailed travel plans and the future of the industry.

>> “ROUGH AIR” FOR THE AIRLINE INDUSTRY

 

 

Our work has appeared in numerous publications. See more in the news.

generational impact

COVID-19 is already emerging as the defining event for today’s Gen Z and Millennials.

 

Cassandra, ENGINE’s youth & culture experts, leveraged their knowledge of these generations to take the long view into how COVID-19 will impact Gen Z and Millennials: their values, their behaviors, and even how culture moves forward and evolves from this.

>> See the LIFE: INTERRUPTED Special Release

 

Information from this report has appeared in numerous publications. See more in the news.

research on research

insights on business

From consumers’ views on market research to the impacts of global WFH policies—ENGINE provides insights on business moving forward.

 

>> Research? Yes please!

 

>> Implications and Opportunities

 

>> Earth Day Turns 50: Consumer Celebrations and Attitudes During COVID-19

 

>> Top 10 Tips for a Vibrant Online Community

 

 

in the news

COVID-19 Is Affecting Every Generation Differently
>> View on Forbes


Sleep Deprivation Is Quietly Draining Revenue From Brands in the COVID-19 Era
>> View on Adweek


Most Consumers Favor Continued Quarantine

>> View on MediaPost


Is It Time To Relax Social Distancing?
>> View on Forbes


Key insights: People prefer COVID-19 sensitive ads, pandemic’s effect on marketing, and the tech thriving right now
>> View on ClickZ


COVID-19: Extraordinary disruption for the airline industry
>> View on Quirk’s


Will COVID-19 change consumer buying habits long term?

>> View on Retail Customer Experience


Aircraft and Airport Disinfection Key to Air Travel Revival, Study Shows

>> View on Apex


Will COVID-19 change consumer buying habits long term?

>> View on Kiosk Marketplace


COVID-19 study shows 93% increase in travelers changing vacation plans

>> View on Travel Daily News


COVID Concern Across Demographics Beginning to Converge

>> View on American Marketing Association


Data Hub: Coronavirus and Marketing

>> View on Marketing Charts

 

Consumer Behavior Study Finds Shoppers Turning to Amazon This Mother’s Day

>> View on WWD

 

What Comes Next For Businesses After Covid-19 Shutdowns?
>> View on Street Fight Mag

Ad Council COVID-19 #AloneTogether Campaign Backstory, How Dozens Of Companies Collaborated
>> View on MediaPost


How 10 Companies Keep Connected and Sane Through Virtual Channels Amid COVID-19

>> View on CMS Wire


Ad Council Announces First Private Marketplace, Empowering Media Companies to Donate Digital Inventory in Support of COVID-19 Efforts
>> View on Ad Council

 

Ad Council Sets Up Private Marketplace for Coronavirus PSAs
>> View on Adweek

 

The Ad Council Launches A Private Marketplace With Donated Media For COVID-19 PSAs
>> View on AdExchanger

 

Ad Council Sets Up Private Market for COVID PSAs
>> View on Broadcasting+Cable

 

The Ad Council launches a private marketplace for White House coronavirus messaging
>> View on AdAge

 

#WFH Diaries: Lindsey Allison of ENGINE
>> View on Muse by Clio

 

What Is The Future Of Fast Fashion? It’s Complicated
>> View on Refinery 29

 

Pandemic Profoundly Affecting Gen Z, Millennials
>> View on MediaPost

 

Cassandra’s “Life Interrupted” Report Finds Gen Z And Millennials Feeling Aimless In Age Of COVID-19
>> View on Yahoo! Finance

 

Consumers want to return to stores ASAP but want to do so safely
>> View on ICSC “News and Views”