The Pulse of the American Consumer

The Pulse of the American Consumer

ENGINE keeps you up to date via “The Pulse of the American Consumer” with weekly CARAVAN® Omnibus Surveys focused on continued insight into consumer sentiment for businesses across all industries.

ENGINE’s CARAVAN Omnibus Surveys is an agile solution providing actionable data quickly and cost-effectively, uncovering the insights you need to succeed.

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Online CARAVAN® omnibus surveys are conducted among approximately 1,000 adults selected from opt-in panels. The results are weighted to U.S. Census data to be demographically representative.


The Great

Consumers gave their thoughts on the driving forces behind The Great Resignation currently occurring in the workforce as well as concerns about the fallout this movement will have.  They also shared thoughts and opinions on the recent decline of new COVID cases and supply chain shortages occurring.

Voluntarily leaving their jobs, COVID-19 cases and hospitalizations on decline across the country, and supply chain disruptions are all on the minds of Americans this week.

See Issue 38

Social Media
in Society

With the Facebook accusations that happened last week, as well as the outage across all of Facebook’s platforms, we asked consumers how they were impacted, which social media platforms they use most often, and what essential functions social media  does for them. Consumers also gave input into how social media is affecting our overall society.

Social media’s role in society and the political environment in the U.S. are just a few things on the minds of Americans this week.

See Issue 37

The ‘Build
Back Better’ Bill

We asked consumers how they feel about the ‘Build Back Better’ Bill, specifically regarding the importance of particular items within the bill. We also dove into current events, whether or not Americans approve of the job President Biden is doing in office, and overall consumer confidence.

71% of U.S. Adults are frustrated about the inconsistent messaging around the recommendation to receive a booster COVID vaccine or not.

See Issue 36

Goodbye Summer,
Hello Fall

Fall is here, which of course means that summer has come to an end. We asked U.S. consumers to reflect on Summer 2021 and the activities they participated in over the last few months. They also gave insight into how they are feeling about the fall, in areas ranging from cooking and fashion, to sports, travel, entertainment and holidays.

See Issue 35

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At ENGINE, we have the real-time pulse of the consumer, today, and always. Throughout 2021, we will be offering weekly insights through identifying important data points and trends from the voice of the consumer.